How we plan for the month at HIT
Happy October! The first week of the month is a great time to sit down and plan content, content shoots, launches, and anything that should be sent out whether that be email campaigns, text send outs, etc. These planning sessions are helpful for your team to get...IKEA’s Advertising Mastery
In the realm of advertising, there’s a fine line between creativity and likability as Harvard Business Review explains. Many brands strive to strike a balance, but one company that has mastered this delicate art is IKEA. The Swedish retail giant’s...
The Billion-Dollar Brand: Unveiling Skims’ Successful Marketing
The success of a brand is often attributed to innovative designs and quality products. However, the equally crucial work of driving sales and putting a brand into the public eye is up to its marketing. One brand that has brilliantly utilized its marketing to achieve...
Haute off the Press: the Grubby World of Influencer Advertising
From the OG days of RSS feeds to today’s highly monetized ecosystem of LTK and sponsored posts, we’ve had our fair share of experience in the influencer marketing world and have our own expert opinion on how to navigate it. Haute In Texas CEO and Founder, Aquila...