Haute in Texas Agency

30 Day PR and Marketing Master Plan

In this month-long project, we dive in DEEP with our clients to discover their utmost hopes and dreams, their challenges, their plans for the future and their painful mistakes of the past. We look at their overall strategy, breaking it down week by week with specific objectives until Week 4, when we present them with a comprehensive PR and Marketing Communications Strategy.
30 Day PR and Marketing Plan San Antonio
Why 30 Days?

One of the first things a potential client often says to us is, “I’m not really sure what I need.” You’ve got a great idea, but you’re not entirely sure what type of PR and Marketing will get you where you need to go.

In the past, we’ve tried to still cobble together a proposal and pitch that we think would work, but it’s really been based on our instincts and years of experience, because we truthfully don’t know your brand well enough at that point to have a clear vision.

Hence, a service offering was born: The 30-Day PR And Marketing Master Plan.

What could you do with a concrete plan for success? How many problems would that solve if you took the guesswork out of your PR and Marketing strategy? For us it’s all about helping you find your way in business, and so much of your concept’s chance to succeed relies on your communications strategy.

P.S. Are you more of a DIYer? We offer a version of this PR & Marketing Plan for you too!

A DIY version of this program is available at a steep discount, Email info@hitpr.com with subject line “DIY 30 Days” to get the discount.

Week One

Two-hour session

Define the organization’s brand voice:

  • Brand messaging
  • Key audiences
  • Organizational short and long-term goals

Week Two

One-hour session

Define the next steps of the plan:

  • Develop a social media marketing strategy to
    involve posting recommendations, content
    calendar ideas, and advertising budget.
  • Consult on additional current marketing
    initiatives and identify opportunities.
See the Full Plan