Tis the Season for Holiday Reels

Tis the Season for Holiday Reels

Nov 22, 2022 | Business, e-commerce, Marketing

With the holidays fast approaching, this is the perfect time for your business to get the jump on popping up on the Instagram Explore Page! Reels are a great way to reach new audiences. You can read more about Reels in our blog post, Why are Reels performing better?...
Why are Reels performing better?

Why are Reels performing better?

Oct 25, 2022 | Business, e-commerce, Marketing

If you’re on social media at all, you may have noticed a recent change in the Instagram platform. If you haven’t you may be more aware after reading this blog. Instagram Reels have had a major explosion in the last few months, and many marketing professionals...
How did social media take over marketing?

How did social media take over marketing?

Sep 27, 2022 | Business, Marketing

The Evolution                                                                                                                                                               Social Media first came to be in early 2000’s, however, it came to be more prominent in...
Influencers vs. Brand Ambassadors, what’s the difference?

Influencers vs. Brand Ambassadors, what’s the difference?

Aug 16, 2022 | Marketing

The world of influencer marketing is unknown to a lot of people, and confusing to many more. We hear and see influencers all over social media. Within this realm of social media, there are brand ambassadors, like Beyoncé who is a brand ambassador for Pepsi and...
Why is TikTok Taking Over? 

Why is TikTok Taking Over? 

Jul 12, 2022 | Marketing

The Origins  Tik Tok was created by 39-year-old Zhang Yiming, a Chinese internet entrepreneur and the founder of ByteDance. Originally a dancing app created in 2016, in the first iterations Gen Z-ers would post 10 second videos to popular sounds. But in the six years...