Today, women are becoming more and more prominent in the business world, especially as CEO’s and business owners. As women, we aren’t always the first choice or thought that comes to mind when someone thinks of a CEO, business owner, etc.; however, that stigma is beginning to change. In 2021, according to World Economic Forum, 49% of start up businesses were owned by women. That is up from 28% in 2019.

Aquila in the Haute in Texas conference room - women in business

The First Step                                                                                                                                                     Women are often too scared to put their business out there because of the stigma that goes along with female-owned business. That shouldn’t be the case. It should be an exciting time for female business owners when they announce their new concept for the first time. Although this is something women are worried about, it is becoming less and less relevant as times progresses. They are starting to take that first step with more and more confidence. As they do, the most natural next step is to believe in themselves. Females are beginning to see the rewards of taking that first leap of faith and taking it with boldness. 

The Success                                                                                                                                                         We’ve seen a huge spike in the amount of female owned businesses in the past couple of years. That spike is due to the fact that women are no longer afraid to get out and compete with the male business owners. Oprah Winfrey is an amazing example of a successful business woman. She hosts talk shows, is a producer, actor, and an author. Oprah was, and still is, not afraid to take risks and put herself out there. She knew her worth and was not going to let anything or anyone tell her she couldn’t do something. All women business owners need to look at Oprah for inspiration and know that something that seems impossible can become possible with a little confidence and trust in yourself. 

About Erin                                                                                                                                                           Erin is an Account Assistant at Haute in Texas. She is currently a senior at Champion High School as well as a 3 sport varsity athlete: volleyball, basketball, and track. Erin is undecided on where she wants to go to college. She plans on studying and majoring in Sports Marketing as well as playing volleyball at the next level.